Thursday, August 11, 2011

RESUME AND COVER LETTERS

A resume is a statement of what you have achieved in the past and your capability for future accomplishments. Every person is unique, and a resume must demonstrate the unique capabilities you possess.
The purpose of a resume is to get invited for job interviews. It is a marketing communication designed to win interviews. Your resume should demonstrate how you will be able to benefit your future employer. What you have done in the past is a good guide as to what you will do in the future. Your experience level and the type of job you are seeking will determine the type of resume you need. Someone who is just entering the workforce should focus more on educational background as compared to another candidate who has substantial work experience, and therefore, should focus on work accomplishments.
A well prepared and tailor-made cover letter is a tool to draw attention to the most relevant information in the resume. Think of it as a requirement when you send a resume. Many recruiters do not even read a resume that comes without a cover letter. A cover letter confirms that you have read the job posting, understand the requirements, and are really interested. It is an opportunity for you to link your experience with the advertised job, and to provide any information specifically requested in the job posting that might not be included in your resume such as, job location preferences and availability date.
You must have a copy of the job description or a summary of the qualifications required before you can draft a targeted cover letter. This is usually included in the job posting and the newspaper ads. You should read this a couple of times to be sure that your own skills and qualifications match what the job requires. It is a good sign when you find that your qualifications match most of the requirements because it means you are a strong candidate for the position. Next, you should underline the primary responsibilities indicated in the job posting, and write down the strongest qualifications you possess to match what the job requires.
Some job postings instruct candidates to apply via e-mail. The strategy for preparing an electronic cover letter is the same as for preparing a cover letter to be sent by regular mail. You need to demonstrate how your qualifications meet each requirement listed in the job posting. There are some elements that differentiate e-mail cover letters. The e-mail cover letters should be very concise. While you need to provide all the information you would include in a printed cover letter, you have to do that in fewer words and less space in the e-mail. Make sure to list only those qualifications and experiences that match the job requirements. Your e-mail is a selling document, and you have to make it highly effective. You should state the purpose of your e-mail in the subject line. This subject line should be attractive enough to cause the recipient to open your e-mail message. Remember to include your resume as an attachment with the e-mail message.

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